KUMAR YOGEESWARAN

Kumar Yogeeswaran

Contact

Department of Psychology

626 Tobin Hall

University of Massachusetts

Amherst, MA 01003, USA

kumar@psych.umass.edu

         I am a third year Doctoral student in Social Psychology at the University of Massachusetts - Amherst. At the broadest level, my research interests lie in the realm of implicit social cognition and intergroup relations. This interest is fuelled by the desire to understand how people’s membership in particular groups (e.g. ethnic, racial, or national groups) shape their attitudes, beliefs, and behaviors toward others as well as their own self-conceptions. For my research, I use different methods including reaction time measures, self-report measures, and electrophysiological measures.

I am currently involved in different lines of work including:

1) White America: Investigates national identity and perceptions of diversity

        This line of research seeks to better understand Americans’ perceptions of diversity, its antecedents, and consequences. Some of the research questions that have guided my thinking are as follows: Have we as Americans really internalized the view of our nation as a multiethnic society or is the U.S. seen as a White country where ethnic minorities are perpetual foreigners? To what extent does the explicit ethos of multiculturalism, prevalent in the larger society, fit with individual Americans’ implicit perceptions? Do implicit and explicit beliefs about ethnic homogeneity exacerbate social inequalities by excluding some who are legitimately American? Recent research on this topic has found that Americans of all races implicitly associate American with White even if they do not express this association when asked to self-report who is legitimately American (Devos & Banaji, 2005). Using these initial findings as a starting point, I am interested in two broad questions:

a) Do implicit and explicit beliefs about who is "truly" American influence people's behaviors and judgments about individuals who are not White?

b) If implicit and explicit beliefs about who is "truly" American influence behaviors and judgments, what are conditions that strengthen versus weaken these beliefs?

2) ERP: Examines implicit social cognition using ERP (event-related brain potentials)

        This line of research uses event-related potentials (fluctuations in electrical activity of the brain that occur in response to specific stimuli) to study the relationship between intergroup emotion and implicit prejudice. For example, we are using ERP to understand the mechanism behind why a negative group-based emotion like anger increases implicit prejudice against outgroups. That is, does anger increase vigilance or threat perception, decrease cognitive control, or do both? ERPs serve as a great tool to study such processes because they provide high temporal resolution of brain activity (in milliseconds) which permits parsing of functions that occur quickly after stimulus onset.

3) National Symbols and Threat: Investigates the effect of national symbols and threat on intergroup relations

        This work is in collaboration with Dr. David Butz at the University of Massachusetts - Amherst who is taking the lead role in this research. We are interested in examining the role of threat and national symbols on intergroup relations.  

4) Implicit Stereotypes in Law: Investigates the role of implicit stereotypes in the legal domain

        My advisor and I are currently collaborating with Dr. Jerry Kang and Dr. Gary Blasi at the UCLA Law School to investigate the predictive validity of implicit stereotypes about Asian Americans in the domain of law.

 

 My Current Mentees

 

Cristian Gomez

The overwhelming majority of United States citizens are descendents of immigrants from all over the world. Americans, in fact, hold a very inclusive definition of American identity that represents a multicultural society. Yet people's implicit beliefs suggest that White European Americans are seen as more "American" than Asian and Hispanic Americans born and raised in the U.S. My current research focuses on the malleability of implicit beliefs that the prototypical American is White..

 

 Christi-Anne King

Generally speaking, my research interests relate to the relationship between implicit social cognition and behavior. I am interested in studying how one defines who belongs in the country and how these beliefs affect behavior. More specifically, my research explores how implicit beliefs that the prototypical American is White affect an individual’s behavior, even when the individual may explicitly endorse egalitarian values.

 

Vita

Articles for my course