HT-MGT 444 Advanced Hotel Management

Executive Summary Suggested Format

Note: One Page Maximum Length

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Title of Hotel Firm

1. Headquarters address, phone, fax, email, etc.
2. Founder, year, location, source of company name, etc., and a brief description of its history and development
3. Current Key Leadership (CEO, President, etc.)
4. Listing of brands and quantity of each brand (# of hotels and # of hotel rooms)
5. Market areas served
6. Mission or Vision Statement
7. Key strategies

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Updated 01/19/2009