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HT-MGT
444
Advanced
Hotel Management
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Course
Elements & Grading
READINGS
QUIZZES
None.
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MAJOR
FIRM PRESENTATION
Knowing where a firm has been is often crucial in understanding
where it must go next. Therefore, students (in teams of two that you form
yourselves) must select one major hotel company and prepare an in-class
presentation using Microsoft
PowerPoint that is no more than
10-minutes in length (timed). In addition, a
single page executive
summary must be prepared for all
class members. Part One of this effort should present a general history
of the firm's development. Part Two should include a detailed analysis
and evaluation of the firm's current strategic actions and future plans.
Resources such as annual reports, the business press and industry publications
will likely be helpful. Both the presentation and the executive summary
are due the date of the in-class presentation (see Presentation
Schedule). DO
NOT PRIMARILY RELY ON THE INTERNET! Firms post information they want to
be seen on the Internet - and it is often not complete. There is typically
no editorial review of Internet material. Therefore, less than 50% of
your citation sources may come from unedited site on the Internet. Because
such knowledge is likely to be useful to anyone pursuing a career in the
hotel industry, students will share the information discovered by making
a 10 minute presentation using Microsoft
PowerPoint. From this effort we
should learn the general structure of the hotel industry and backgrounds
of the major firms. A list of major hotel
firms is provided on the Presentation
Schedule. By no later than
February 19th
students are to select a firm to study by signing up for one of the available
time slots. To sign up, send an e-mail
to Dr. Roberts listing the names of the
team members and the firm the team would like to research (first come,
first served!). Click here to review the
presentation assessment form. Click here to
review a sample presentation. The presentation is worth 90% of the assignment
grade and the executive summary is 10%. Combined, this entire assignment
is worth 10% of the final course grade. As
per the class policy, late submissions are not accepted under any circumstance,
and teams not submitting on time will receive zero points for this assignment.
Plan ahead. Prepare. Allow for problems. Be on time.
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CASE QUIZZES
A variety of business cases will be
studied during the semester. In order to have stimulating classroom discussions,
students are expected to have thoroughly read each case prior to the start
of class. To encourage this preparation, quizzes will be given on six (6)
cases. The lowest case quiz will be dropped. Each quiz is worth 3% (Total = 15%). There are absolutely
no makeup quizzes, so please do not
even ask; however, I will negotiate generously with any student who contacts
me in advance.
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MIDTERM EXAM
One midterm will be given to test each student's knowledge of the primary aspects of strategic management. The exam will cover all material presented in class to date, including the assigned readings (text and handouts), in-class presentations and HOTS. The midterm exam comprises 30% of the final grade and cannot be made up under any circumstances unless prior arrangements have been negotiated.
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IN-CLASS
PARTICIPATION
A business person worth his/her salt
does the homework and makes quality contributions to the task at hand. Everyone
will be responsible for the assigned material and should expect to be called
upon. Oral communication and "thinking on your feet" are vital business skills.
A significant proportion of the involvement grade will be determined by the
instructor's careful evaluation of performance in this area. If you happen
to be a soft-spoken or shy individual, use this class as a laboratory to
develop assertiveness and verbal skills. Not only will your grade reflect
these efforts but your potential success as a manager will also be enhanced.
Of course, you can not be involved if you are not prepared. There
will be various opportunities (class exercises, informal presentations, etc.)
to demonstrate leadership and collaborative skills. As this is 10%
of the grade, make good use of these opportunities and "get recognized" for
your contributions.
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SIMULATION
PAPER & PRESENTATION
One final group paper and presentation
is required. Through participation in the computer simulation in teams
of 2 or 3 members, students will be "living" their own case. The final paper
is a careful analysis of that experience. The paper is expected to be of
the highest business
caliber: a professionally packaged document that clearly articulates the
business issues; a carefully detailed analysis of those issues, and a full
set of recommendations for the future. The presentations are to be no more
than 10 minutes in length (timed) using
Microsoft PowerPoint and
should focus on the key points pertinent to your firm's experience in the
simulation. It is likely that the difference between your intended strategy
and your realized strategy will be a central issue. These presentations
will be made during the final class meetings so that students may continue
to learn from one another. See the HOTS
final paper and presentation guidelines
for details, but note that this list is a minimum and students are expected
to present advanced analysis. The paper is due the no later than noon
on May
22, 2009. Both the presentation and the paper combined are 30%
of the grade. As per the class policy, late submissions are not accepted under
any circumstance, and teams not submitting on time will receive zero points
for this assignment. Plan ahead. Prepare. Allow for problems. Be on time.
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SIMULATION
RANK
An additional 5% of
the final grade is based upon the team's final rank in the simulation as
determined by organizational performance (primarily retained earnings). Using
this criteria, teams will be graded as follows:
|
Top Performing Firm
|
6 out of 5% (Bonus!) |
|
2nd Best Performing Firm
|
5 out of 5%
|
|
3rd Best Performing Firm
|
4 out of 5%
|
|
4th Best Performing Firm
|
3 out of 5%
|
|
5th Best Performing Firm
|
2 out of 5%
|
|
6th Best Performing Firm |
1 out of 5%
|
7h Best Performing Firm |
0 out of 5% |
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FINAL EXAM
None.
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Updated 01/19/2009