Books

Fishbein, M., & Ajzen, I. (2010). Predicting and changing behavior: The reasoned action approach. New York: Psychology Press (Taylor & Francis).

Ajzen, I., Albarracín, D., & Hornik, R. (Eds.)(2007). Prediction and change of health behavior: Applying the reasoned action approach. Mahwah, NJ: Lawrence Erlbaum Associates.

Ajzen, I. (2005). Attitudes, personality, and behavior (2nd. Edition). Milton-Keynes, England: Open University Press / McGraw-Hill.

Ajzen, I., & Fishbein, M. (1980). Understanding attitudes and predicting social behavior. Englewood Cliffs, NJ: Prentice-Hall.

Fishbein, M., & Ajzen, I. (1975). Belief, attitude, intention, and behavior: An introduction to theory and research. Reading, MA: Addison-Wesley.
• Out of print. For online access, click here



Selected Papers

The following publications can be accessed by clicking on the DOI link. They can also be downloaded by clicking on the down arrow () next to the publication you would like to receive. Submit your email address to access the download link.

La Barbera F., & Ajzen, I. (2022). Instrumental vs. experiential attitudes in the theory of planned behaviour: Two studies on intention to perform a recommended amount of physical activity. International Journal of Sport and Exercise Psychology, 1-13. https://doi.org/10.1080/1612197X.2022.2161107

Schmidt, P., Gordoni, G., Ajzen, I., Beuthner, C., Davidov, E., Silber, H., Steinmetz, H., & WeiƟ, B. (2022). Twitter users’ privacy behavior: A reasoned action approach. Social Media and Society, 8(3). https://doi.org/10.1177/20563051221126085

Hamilton, K., Phipps, D., Schmidt, P., Bamberg, S., & Ajzen, I. (2022). First test of the theory of reasoned goal pursuit: Predicting physical activity. Psychology & Health, January 2022:1-18. https://doi.org/10.1080/08870446.2022.2026946

Seddig, D., Maskileyson, D., Davidov, E., Ajzen, I., & Schmidt, P. (2022). Correlates of COVID-19 vaccination intentions: Attitudes, institutional trust, fear, conspiracy beliefs, and vaccine skepticism. Social Science and Medicine, 302, 1-10. https://doi.org/10.1016/j.socscimed.2022.114981

Hagger, M. S., Cheung, M. W.-L., Ajzen, I., & Hamilton, K. (2022). Perceived behavioral control moderating effects in the theory of planned behavior: A meta-analysis. Health Psychology, 41(2), 155-167.https://doi.org/10.1037/hea0001153

Bamberg, S., Ajzen, I., & Schmidt, P. (2021). Travel mode choice as reasoned action. In R. Vickerman (Ed.), International encyclopedia of transportation (vol. 5, pp. 63-70). UK: Elsevier Ltd. https://doi.org/10.1016/B978-0-08-102671-7.10408-7

La Barbera, F., & Ajzen, I. (2021). Moderating role of perceived behavioral control in the theory of planned behavior: A preregistered study. Journal of Theoretical Social Psychology, 5(1), 35-45. https://doi.org/10.1002/jts5.83

Sok, J., Borges, J.R., Schmidt, P., & Ajzen, I. (2021). Farmer behaviour as reasoned action: A critical review of research with the theory of planned behaviour. Journal of Agricultural Economics, 72(2), 388-412. https://doi.org/10.1111/1477-9552.12408

Ajzen, I., & Schmidt, P. (2020). Changing behavior using the theory of planned behavior. In M. S. Hagger, L. Cameron, K. Hamilton, N. Hankoren, & T. Lintunen (Eds.), The handbook of behavior change (pp. 17-31). Cambridge, UK: Cambridge University Press. https://doi.org/10.1017/9781108677318.002

Bosnjak, M., Ajzen, I., & Schmidt, P. (2020). The theory of planned behavior: Selected recent advances and applications. Europe’s Journal of Psychology, 16(3), 352-356. https://doi.org/10.5964/ejop.v16i3.3107

La Barbera, F., & Ajzen, I. (2020). Control interactions in the theory of planned behavior: Rethinking the role of subjective norm. Europe’s Journal of Psychology, 16(3), 401-417. https://doi.org/10.5964/ejop.v16i3.2056

La Barbera, F., & Ajzen, I. (2020). Understanding support for European integration across generations: A study guided by the theory of planned behavior. Europe’s Journal of Psychology, 16(3), 437-457. https://doi.org/10.5964/ejop.v16i3.1844

Ajzen, I. (2020). The theory of planned behavior: Frequently asked questions. Human Behavior & Emerging Technologies, 2(4), 314-424. https://doi.org/10.1002/hbe2.195

Heiny, J., Ajzen, I., Leonhäuser, I-U., & Schmidt, P. (2019). Intentions to enhance tourism in private households: Explanation and mediated effects of entrepreneurial experience. Journal of Entrepreneurship and Innovation in Emerging Economies, 5(2), 1-21. http://dx.doi.org/10.1177/2393957519858531

Ajzen, I., & Kruglanski, A. W. (2019). Reasoned action in the service of goal pursuit. Psychological Review, 126(5), 774-786. http://dx.doi.org/10.1037/rev0000155

Ajzen, I., Fishbein, M., Lohmann, S., & Albarracín, D. (2019). The influence of attitudes on behavior. In D. Albarracín, & B. T. Johnson (Eds.), The handbook of attitudes: Volume 1: Basic principles (2nd Ed., pp. 197-255). New York: Routledge. https://doi.org/10.4324/9781315178103

Heim, E., Ajzen, I., Schmidt, P., & Seddig, D. (2018). Women's decisions to stay in or leave an abusive relationship: Results from a longitudinal study in Bolivia. Violence Against Women, 24(3), 1-91. https://doi.org/10.1177/1077801217741993

Steinmetz, H., Knappstein, M., Ajzen, I., Schmidt, P., &, Kabst, R. (2016). How effective are behavior change interventions based on the theory of planned behavior? A three-level meta-analysis. Zeitschrift für Psychologie, 224(3), 216-233. https://doi.org/10.1027/2151-2604/a000255

Ajzen, I. (2015). Consumer attitudes and behavior: The theory of planned behavior applied to food consumption decisions. Rivista di Economia Agraria, 70(2), 121-138.

Ajzen, I., & Dasgupta, N. (2015). Explicit and implicit beliefs, attitudes, and intentions: The role of conscious and unconscious processes in human behavior. In P. Haggard & B. Eitam (Eds.), The sense of agency (pp. 115-144). New York: Oxford University Press. https://doi.org/10.1093/acprof:oso/9780190267278.003.0005

de Leeuw, A., Valois, P., Ajzen, I., & Schmidt, P. (2015). Using the theory of planned behavior to identify key beliefs underlying pro-environmental behavior in high-school students: Implications for educational interventions. Journal of Environmental Psychology, 42, 128-138. https://doi.org/10.1016/j.jenvp.2015.03.005

Liefbroer, A. C., Klobas, J., Philipov, D., & Ajzen, I. (2015) Reproductive decision-making in a macro-micro perspective: A conceptual framework. In D. Philipov, A. C. Liefbroer, & J. E. Klobas (Eds). Reproductive decision-making in a macro-micro perspective (pp. 1-16). Amsterdam: Springer. https://doi.org/10.1007/978-94-017-9401-5_1

Klobas, J. E., & Ajzen, I. (2015). Making the decision to have a child. In D. Philipov, A. C. Liefbroer, & J. E. Klobas (Eds). Reproductive decision-making in a macro-micro perspective (pp. 41-78). Amsterdam: Springer. https://doi.org/10.1007/978-94-017-9401-5_3

Zemore, S. E., & Ajzen, I. (2014). Predicting substance abuse treatment completion using a new scale based on the theory of planned behavior. Journal of Substance Abuse Treatment, 46(2), 174-182. https://doi.org/10.1016/j.jsat.2013.06.011

Ajzen, I. (2014). The theory of planned behaviour is alive and well, and not ready to retire: A commentary on Sniehotta, Presseau, and Araújo-Soares. Health Psychology Review, 9(2), 131-137. http://dx.doi.org/10.1080/17437199.2014.883474

Ajzen, I., & Klobas, J. (2013). Fertility intentions: An approach based on the theory of planned behavior. Demographic Research, 29(8), 203-232. https://doi.org/10.4054/demres.2013.29.8

Ajzen, I., & Sheikh, S. (2013). Action versus inaction: Anticipated affect in the theory of planned behavior. Journal of Applied Social Psychology, 43(1), 155-162. https://doi.org/10.1111/j.1559-1816.2012.00989.x

Ajzen, I., & Sheikh, S. (2016). Erratum: Action versus inaction: Anticipated affect in the theory of planned behavior. Journal of Applied Social Psychology, 46(5), 313-314. https://doi.org/10.1111/jasp.12384

Ajzen, I. (2012). Martin Fishbein’s legacy: The reasoned action approach. Annals of the American Academy of Political and Social Science, 640(1), 11-27. https://journals.sagepub.com/doi/10.1177/0002716211423363

Ajzen, I. (2012). Attitudes and persuasion. In K. Deaux & M. Snyder (Eds.), The Oxford Handbook of Personality and Social Psychology (pp. 367-393). New York: Oxford University Press. https://doi.org/10.1093/oxfordhb/9780195398991.013.0015

Ajzen, I. (2012). Job satisfaction, effort, and performance: A reasoned action perspective. Contemporary Economics, 5(4), 32-43. https://doi.org/10.5709/ce.1897-9254.26

Marks, E., Manning, M., & Ajzen, I. (2012). The impact of negative campaign ads. Journal of Applied Social Psychology, 42(5), 1280-1292. https://doi.org/10.1111/j.1559-1816.2012.00912.x

Ajzen, I. (2012). The theory of planned behavior. In P. A. M. Lange, A. W. Kruglanski & E. T. Higgins (Eds.), Handbook of theories of social psychology (Vol. 1, pp. 438-459). London, UK: Sage. https://doi.org/10.4135/9781446249215.n22

Fraser, R., Ajzen, I., Johnson, K., Hebert, J., & Chan, F. (2011). Understanding employers' hiring intention in relation to qualified workers with disabilities. Journal of Vocational Rehabilitation, 35 (1), 1-11. https://doi.org/10.3233/JVR-2011-0548

Ajzen, I. (2011). Is the theory of planned behavior an appropriate model for human fertility? Reflections on Morgan and Bachrach's critique. Vienna Yearbook of Population Research, 9, 63-74. https://doi.org/10.1553/populationyearbook2011s63

Ajzen, I. (2011). The theory of planned behavior: Reactions and reflections. Psychology & Health, 26 (9), 1113-1127. https://doi.org/10.1080/08870446.2011.613995

Ajzen, I., Joyce, N., Sheikh, S., & Gilbert Cote, N. (2011). Knowledge and the prediction of behavior: The role of information accuracy in the theory of planned behavior. Basic and Applied Social Psychology, 33 (2), 101-117. https://doi.org/10.1080/01973533.2011.568834

Ajzen, I. (2011). Behavioral interventions: Design and evaluation guided by the theory of planned behavior. In M. M. Mark, S. I. Donaldson, & B. C. Campbell (Eds.), Social psychology for program and policy evaluation (pp. 74-100). New York: Guilford.

Fraser, R. T., Johnson, K., Hebert, J., Ajzen, I., Copeland, J., Brown, P., & Chan, F. (2010). Understanding employers' hiring intentions in relation to qualified workers with disabilities: Preliminary findings. Journal of Ocupational Rehabilitation, 20, 420-426. https://doi.org/10.1007/s10926-009-9220-1

Ajzen, I., & Czasch, C., & Flood, M. G. (2009). From intentions to behavior: Implementation intention, commitment, and conscientiousness. Journal of Applied Social Psychology, 39, 1356-1372. https://doi.org/10.1111/j.1559-1816.2009.00485.x

Ajzen, I., & Fishbein, F. (2008). Scaling and testing multiplicative combinations in the expectancy-value model of attitudes. Journal of Applied Social Psychology, 38, 2222-2247. https://doi.org/10.1111/j.1559-1816.2008.00389.x

Ajzen, I., & Gilbert Cote, N. (2008). Attitudes and the prediction of behavior. In W. D. Crano & R. Prislin (Eds.), Attitudes and attitude change (pp. 289-311). New York: Psychology Press. https://doi.org/10.4324/9780203838068

Ajzen, I. (2008). Consumer attitudes and behavior. In C. P. Haugtvedt, P. M. Herr & F. R. Cardes (Eds.), Handbook of Consumer Psychology (pp. 525- 548). New York: Lawrence Erlbaum Associates. https://doi.org/10.4324/9780203809570.ch20

Ajzen, I., & Manstead, A. S. R. (2007). Changing health-related behaviors: An approach based on the theory of planned behavior. In K. van den Bos, M. Hewstone, J. de Wit, H. Schut & M. Stroebe (Eds.), The scope of social psychology: Theory and applications (pp. 43-63). New York: Psychology Press. https://doi.org/10.4324/9780203965245

Stecker, T., Fortney, J., Hamilton, F., & Ajzen, I. (2007). An assessment of beliefs about mental health care among veterans who served in Iraq. Psychiatric Services, 58, 1358-1361. https://doi.org/10.1176/ps.2007.58.10.1358

Ajzen, I., & Fishbein, M. (2005). The influence of attitudes on behavior. In D. Albarracín, B. T. Johnson, & M. P. Zanna (Eds.), The handbook of attitudes (pp. 173-221). Mahwah, NJ: Erlbaum. https://doi.org/10.4324/9781410612823

Ajzen, I. (2005). Laws of human behavior: Symmetry, compatibility, and attitude-behavior correspondence. In A. Beauducel, B. Biehl, M. Bosniak, W. Conrad, G. Schönberger, & D. Wagener (Eds.), Multivariate research strategies (pp. 3-19). Aachen, Germany: Shaker Verlag.

Fishbein, M., & Ajzen, I. (2005). Theory-based behavior change interventions: Comments on Hobbis and Sutton. Journal of Health Psychology, 10, 27-31. https://doi.org/10.1177/1359105305048552

Ajzen, I., & Fishbein, M. (2004). Questions raised by a reasoned action approach: Comment on Ogden (2003). Health Psychology, 23, 431-434. https://doi.org/10.1037/0278-6133.23.4.431

Ajzen, I., Brown, T. C., & Carvajal, F. (2004). Explaining the discrepancy between intentions and actions: The case of hypothetical bias in contingent valuation. Personality and Social Psychology Bulletin, 30, 1108-1121. https://doi.org/10.1177/0146167204264079

Bamberg, S., Ajzen, I., & Schmidt, P. (2003). Choice of travel mode in the theory of planned behavior: The roles of past behavior, habit, and reasoned action. Basic and Applied Social Psychology, 25, 175-188. https://doi.org/10.1207/s15324834basp2503_01

Brown, T. C., Ajzen, I., & Hrubes, D. (2003). Further tests of entreaties to avoid hypothetical bias in referendum contingent valuation. Journal of Environmental Economics and Management, 46, 353- 361. https://doi.org/10.1016/s0095-0696(02)00041-4

Ajzen, I. (2002). Attitudes. In R. Fernandez Ballesteros (Ed.), Encyclopedia of psychological assessment (Vol. 1, pp. 110-115). London: Sage Publications.

Davis, L. E., Ajzen, I., Saunders, J., & Williams, T. (2002). The decision of African American students to complete high school: An application of the theory of planned behavior. Journal of Educational Psychology, 94,810-819. https://doi.org/10.1037/0022-0663.94.4.810

Ajzen, I. (2002). Perceived behavioral control, self-efficacy, locus of control, and the theory of planned behavior. Journal of Applied Social Psychology, 32, 665-683. https://doi.org/10.1111/j.1559-1816.2002.tb00236.x

Ajzen, I. (2002). Residual effects of past on later behavior: Habituation and reasoned action perspectives. Personality and Social Psychology Review, 6, 107- 122. https://doi.org/10.1207/s15327957pspr0602_02

Daigle, J. J., Hrubes, D., & Ajzen, I. (2002). A comparative study of beliefs, attitudes, and values among hunters, wildlife viewers and other outdoor recreationists. Human Dimensions of Wildlife, 7, 1-19. https://doi.org/10.1080/108712002753574756

Hrubes, D., Ajzen, I., & Daigle, J. (2001). Predicting hunting intentions and behavior: An application of the theory of planned behavior. Leisure Sciences, 23, 165-178. https://doi.org/10.1080/014904001316896855

Ajzen, I. (2001). Nature and operation of attitudes. Annual Review of Psychology, 52, 27-58. https://doi.org/10.1146/annurev.psych.52.1.27

Ajzen, I., & Fishbein, M. (2000). Attitudes and the attitude-behavior relation: Reasoned and automatic processes. In W. Stroebe & M. Hewstone (Eds.), European Review of Social Psychology, 11(1), pp. 1-33. https://doi.org/10.1080/14792779943000116

Ajzen, I., Rosenthal, L. H., & Brown, T. C. (2000). Effects of perceived fairness on willingness to pay. Journal of Applied Social Psychology, 30, 2439-2450. https://doi.org/10.1111/j.1559-1816.2000.tb02444.x

Ajzen, I. (1999). Dual-mode processing in the pursuit of insight is no vice. Psychological Inquiry, 10(2), 110-112. https://doi.org/10.1207/s15327965pl100202

Ajzen, I., & Sexton, J. (1999). Depth of processing, belief congruence, and attitude-behavior correspondence. In S. Chaiken & Y. Trope (Eds.), Dual process theories in social psychology (pp. 117-138). New York: Guilford.

Ajzen, I. (1998). Models of human social behavior and their application to health psychology. Psychology and Health, 13, 735-739. https://doi.org/10.1080/08870449808407426

Reinecke, J., Schmidt, P., & Ajzen, I. (1997). Birth control versus AIDS prevention: A hierarchical model of condom use among young people. Journal of Applied Social Psychology, 27(9), 743-759. https://doi.org/10.1111/j.1559-1816.1997.tb00657.x

Ajzen, I. (1996). The social psychology of decision making. In E. T. Higgins & A. W. Kruglanski (Eds.), Social psychology: Handbook of basic principles (pp. 297-325). New York: Guilford Press.

Reinecke, J., Schmidt, P., & Ajzen, I. (1996). Application of the theory of planned behavior to adolescent condom use: A panel study. Journal of Applied Social Psychology, 26,749-772. https://doi.org/10.1111/j.1559-1816.1996.tb01128.x

Ajzen, I., Brown, T. C., & Rosenthal, L. H. (1996). Information Bias in Contingent Valuation: Effects of Personal Relevance, Quality of Information, and Motivational Orientation. Journal of Environmental Economics and Management, 30(1), 43-57. http://dx.doi.org/10.1006/jeem.1996.0004

Ajzen, I., Driver, B. L., & Nichols, A. J., III (1995). Identifying salient beliefs about leisure activities: Frequency of elicitation versus response latency. Journal of Applied Social Psychology, 25, 1391-1410. https://doi.org/10.1111/j.1559-1816.1995.tb02623.x

Petkova, K. G., Ajzen, I., & Driver, B. L. (1995). Salience of anti-abortion beliefs and commitment to an attitudinal position: On the strength, structure, and predictive validity of anti-abortion attitudes. Journal of Applied Social Psychology, 25, 463-483. https://doi.org/10.1111/j.1559-1816.1995.tb01762.x

Doll, J., & Ajzen, I. (1992). Accessibility and stability of predictors in the theory of planned behavior. Journal of Personality and Social Psychology, 63, 754-765. https://doi.org/10.1037/0022-3514.63.5.754

Madden, T. J., Ellen, P. S., & Ajzen, I. (1992). A comparison of the theory of planned behavior and the theory of reasoned action. Personality and Social Psychology Bulletin, 18(1), 3-9. https://doi.org/10.1177/0146167292181001

Ajzen, I., & Driver, B. L. (1992). Contingent value measurement: On the nature and meaning of willingness to pay. Journal of Consumer Psychology, 1, 297-316. https://doi.org/10.1016/s1057-7408(08)80057-5

Ajzen, I., & Driver, B. L. (1992). Application of the theory of planned behavior to leisure choice. Journal of Leisure Research, 24, 207-224. https://doi.org/10.1080/00222216.1992.11969889

Madden, T. J., & Ajzen, I. (1991). Affective cues in persuasion: An assessment of causal mediation. Marketing Letters, 2(4), 359-366. https://doi.org/10.1007/bf00664222

Beck, L., & Ajzen, I. (1991). Predicting dishonest actions using the theory of planned behavior. Journal of Research in Personality, 25, 285-301. https://doi.org/10.1016/0092-6566(91)90021-h

Ajzen, I. (1991). The theory of planned behavior. Organizational Behavior and Human Decision Processes, 50, 179-211. https://doi.org/10.1016/0749-5978(91)90020-t

Ajzen, I., & Driver, B. L. (1991). Prediction of leisure participation from behavioral, normative, and control beliefs: An application of the theory of planned behavior. Leisure Sciences, 13, 185-204. https://doi.org/10.1080/01490409109513137

Doll, J., Ajzen, I., & Madden, T. J. (1991). Optimale Skalierung und Urteilsbildung in unterschiedlichen Einstellungsbereichen: Eine Reanalyse. Zeitschrift für Sozialpsychologie, 22, 102-111.

Ajzen, I.(1987). Attitudes, traits, and actions: Dispositional prediction of behavior in personality and social psychology. In L. Berkowitz (Ed.), Advances in experimental social psychology (Vol. 20, pp. 1-63). New York: Academic Press. https://doi.org/10.1016/s0065-2601(08)60411-6

Ajzen, I., & Madden, T. J. (1986). Prediction of goal-directed behavior: Attitudes, intentions, and perceived behavioral control. Journal of Experimental Social Psychology, 22, 453-474. https://doi.org/10.1016/0022-1031(86)90045-4

Ajzen, I., & Timko, C. (1986). Correspondence between health attitudes and behavior. Basic and Applied Social Psychology, 7(4), 259-276. https://doi.org/10.1207/s15324834basp0704_2

Schifter, D. E., & Ajzen, I. (1985). Intention, perceived control, and weight loss: An application of the theory of planned behavior. Journal of Personality and Social Psychology, 49, 843-851. https://doi.org/10.1037/0022-3514.49.3.843

Ajzen, I. (1985). From intentions to actions: A theory of planned behavior. In J. Kuhl & J. Beckman (Eds.), Action-control: From cognition to behavior (pp. 11-39). Heidelberg, Germany: Springer. https://doi.org/10.1007/978-3-642-69746-3_2

Kruglanski, A. W., & Ajzen, I. (1983). Bias and error in human judgment. European Journal of Social Psychology, 13(1), 1-44. https://doi.org/10.1002/ejsp.2420130102

Ajzen, I. (1982). On behaving in accordance with one's attitudes. In M. P. Zanna, E. T. Higgins & C. P. Herman (Eds.), Consistency in social behavior: The Ontario Symposium (Vol. 2, pp. 3-15). Hillsdale, NJ: Erlbaum.

Ajzen, I., Timko, C., & White, J. B. (1982). Self-monitoring and the attitude-behavior relation. Journal of Personality and Social Psychology, 42, 426-435. https://doi.org/10.1037//0022-3514.42.3.426

Vinokur, A., & Ajzen, I. (1982). Relative importance of immediate and prior events: A causal primacy effect. Journal of Personality and Social Psychology, 42, 820-829. https://doi.org/10.1037/0022-3514.42.5.820

Fishbein, M., & Ajzen, I. (1981). Attitudes and voting behaviour: An application of the theory of reasoned action. In G. M. Stephenson & J. M. Davis (Eds.), Progress in applied social psychology (Vol. 1, pp. 95-125). London: Wiley.

Ajzen, I., Dalto, C. A., & Blyth, D. P. (1979). Consistency and bias in the attribution of attitudes. Journal of Personality and Social Psychology, 37(10), 1871-1876. https://doi.org/10.1037/0022-3514.37.10.1871

Ajzen, I. (1977). Intuitive theories of events and the effects of base-rate information on prediction. Journal of Personality and Social Psychology, 35, 303-314. https://doi.org/10.1037/0022-3514.35.5.303

Ajzen, I., & Fishbein, M. (1977). Attitude-behavior relations: A theoretical analysis and review of empirical research. Psychological Bulletin, 84, 888-918. https://doi.org/10.1037/0033-2909.84.5.888

Ajzen, I., & Holmes, W. H. (1976). Uniqueness of behavioral effects in causal attribution. Journal of Personality, 44(1), 98-108. https://doi.org/10.1111/j.1467-6494.1976.tb00586.x

Ajzen, I., & Fishbein, M. (1975). A Bayesian analysis of attribution processes. Psychological Bulletin, 82(2), 261-277. https://doi.org/10.1037/h0076477

Ajzen, I. (1974). Effects of information on interpersonal attraction: Similarity versus affective value. Journal of Personality and Social Psychology, 29(3), 374-380. https://doi.org/10.1037/h0036002

Fishbein, M., & Ajzen, I. (1974). Attitudes towards objects as predictors of single and multiple behavioral criteria. Psychological Review, 81, 59-74. https://doi.org/10.1037/h0035872

Ajzen, I., & Fishbein, M. (1973). Attitudinal and normative variables as predictors of specific behavior. Journal of Personality and Social Psychology, 27, 41-57. https://doi.org/10.1037/h0034440

Fishbein, M., & Ajzen, I. (1972). Attitudes and opinions. Annual Review of Psychology, 23, 487-544.

Ajzen, I., & Fishbein, M. (1972). Attitudes and normative beliefs as factors influencing behavioral intentions. Journal of Personality and Social Psychology, 21 (1), 1-9. https://doi.org/10.1146/annurev.ps.23.020172.002415

Ajzen, I. (1971). Attitudinal vs. normative messages: An investigation of the differential effects of persuasive communications on behavior. Sociometry, 34, 263-280. https://doi.org/10.2307/2786416

Ajzen, I. (1971). Attribution of dispositions to an actor: Effects of perceived decision freedom and behavioral utilities. Journal of Personality and Social Psychology, 18, 144-156. https://doi.org/10.1037/h0030842

DeVries, D. L., & Ajzen, I. (1971). The relationship of attitudes and normative beliefs to cheating in college. The Journal of Social Psychology, 83(2), 199-207. https://doi.org/10.1080/00224545.1971.9922463

Ajzen, I., & Fishbein, M. (1970). The prediction of behavior from attitudinal and normative variables. Journal of Experimental Social Psychology, 6, 466-487. https://doi.org/10.1016/0022-1031(70)90057-0

Ajzen, I., & Fishbein, M. (1969). The prediction of behavioral intentions in a choice situation. Journal of Experimental Social Psychology, 5, 400-416. https://doi.org/10.1016/0022-1031(69)90033-x