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Icek Ajzen

Professor of Psychology (Emeritus)
University of Massachusetts Amherst

Consulting

The following fee-based consulting services are available to investigators interested in using the theory of planned behavior in their research, surveys, or behavior change interventions.
  • Design of an elicitation questionnaire in formative research.

  • Construction of a TPB questionnaire for behavioral prediction and interventions studies.

  • Analysis and interpretation of data from a TPB study.

  • Design and evaluation of a behavioral intervention.
Additional information about consulting services can be obtained via email (aizen@umass.edu) or phone (413.545.0509).